— More than four decades after his final season, legendary University of Alabama football coach Paul “Bear” Bryant continues to shape the legacy of college football. In a moving ceremony at Bryant-Denny Stadium on Tuesday evening, the NCAA announced the creation of the Paul W. Bryant National Coaching Legacy Award, honoring excellence, leadership, and integrity in college football coaching.
The event, attended by former players, coaches, and college football dignitaries, celebrated the iconic figure who led the Alabama Crimson Tide from 1958 to 1982. Over his 25-year tenure, Bryant guided the program to six national championships and 13 SEC titles, transforming Alabama into a national powerhouse.
NCAA President Mark Emmert, speaking at the unveiling, described Bryant as “a man whose values and competitive spirit transcended generations. His impact on the sport goes beyond wins and titles—he mentored men and molded champions.”
The inaugural Bryant Legacy Award will be presented annually to a Division I head coach who exemplifies the qualities that defined Bryant’s career: discipline, innovation, team leadership, and a lasting influence on players’ lives both on and off the field.
In a surprise moment, Alabama’s current head coach, Jayden Whitmore, received the first award, recognizing his work rebuilding the Crimson Tide’s dynasty in the 2020s. Whitmore, clearly emotional, said, “I grew up hearing Bear Bryant stories from my grandfather. To win an award bearing his name in this stadium is the highest honor I could imagine.”
Former players, including Heisman winner Tony Davis (class of ’81), shared personal stories of Bryant’s tough but fair coaching style. “Coach Bryant didn’t just make us better players—he made us better men,” Davis said. “He believed in second chances, hard work, and team above self.”
A bronze statue of Bryant, already iconic on Alabama’s campus, was draped in crimson and white roses during the ceremony. The new award further cements his place not only in Alabama’s storied history but in the broader tradition of American sports.
As night fell and the stadium lights glowed softly over the field he once ruled, it was clear that Bear Bryant’s legacy remains alive—not just in Alabama, but across the entire college football landscape.