In a moment of pride for the University of Texas and sports fans nationwide, Longhorns football legend Earl Campbell has been named one of TIME magazine’s 100 Most Influential People in Sports. The recognition honors Campbell’s far-reaching impact, both on and off the field, and cements his place not only as a Hall of Famer but as a transformative figure in American athletics and culture.
Known as “The Tyler Rose,” Earl Campbell rose to national prominence in the 1970s as a bruising running back for the Texas Longhorns. His powerful running style, unmatched work ethic, and leadership qualities earned him the 1977 Heisman Trophy, making him the first Texas Longhorn to ever win the prestigious award. He then went on to dominate in the NFL with the Houston Oilers, earning five Pro Bowl selections and NFL MVP honors in 1979.
But it’s not just Campbell’s statistics and accolades that landed him on TIME’s revered list. It’s his enduring influence across generations. After his playing career, Campbell dedicated himself to philanthropy, advocacy, and business. He has spoken publicly about physical and mental health challenges stemming from football injuries, becoming an advocate for better treatment and awareness of player safety. His courage in speaking openly about his struggles helped open conversations around disability, chronic pain, and care for former athletes.
Additionally, Campbell has made a mark through his Earl Campbell Tyler Rose Award, given annually to the top offensive player in college football with ties to the state of Texas. The award embodies his legacy—grit, determination, and humility.
TIME praised Campbell as a “living symbol of resilience and Texas pride,” noting that his influence spans athletics, community impact, and cultural significance. The magazine highlighted his mentorship of young athletes, his business ventures—including his successful sausage brand—and his continued efforts to uplift underserved communities.
University of Texas athletic director Chris Del Conte celebrated the honor, saying, “Earl is more than a football legend—he’s a beacon of strength, grace, and generosity. This recognition is long overdue.”
Earl Campbell’s story is one of power, purpose, and perseverance—and now, his legacy is forever etched among the most influential figures in sports history.